Practice · Executive visibility

Make your CEO the voice reporters call.

Profiles, interviews, bylines, broadcast and the speaking stage, built around the two or three subjects your executive should own. For founders and CEOs whose personal credibility moves rounds, deals and hiring.

When to call us

The moments this practice is built for

  • You are raising in the next six to twelve months and investors don't know your name yet
  • Your category is in the news and competitors' executives are the ones being quoted
  • You are hiring senior people who will search your name before they take the call
  • A new CEO or founder needs a public profile that matches the company's ambition

What we do

Senior work, from the first call

Point of view

We define the subjects your executive should own and the opinions they can defend on the record.

Profiles and interviews

Feature profiles and Q&As in the business, technology and trade outlets your stakeholders read.

Bylines

Contributed articles under your executive's name, written with them and placed where they carry weight.

Broadcast and podcasts

TV, radio and podcast appearances, with preparation so each one earns the next.

Speaking

Conference stages and panels chosen for the audience in the room, not the size of the badge.

Media training

Practical preparation for hard questions, short answers and staying on message.

How it runs

Four stages. You see every one.

DiagnoseWe audit what is published about your executive today and what AI search says about them.
DesignWe agree the subjects, the outlets and the first three stories with you.
DeployWe pitch steadily and prepare your executive for every interview.
CompoundEach placement is used to earn the next: quotes, follow-ups and invitations.
300+tier-1 placements earned for our clients
100+companies and leaders advised
20+ yrsin media relations and communications
ForbesBloombergThe New York TimesTechCrunchCNBCCNNBusiness InsiderVOGUE

Questions

Before we speak

How much of the executive's time does this take?

Usually one to two hours a week: a short planning call, interviews as they land, and review of anything written in their name.

Do you write in the executive's voice?

Yes, with them. Every byline and quote is reviewed and approved by the executive before it goes out.

Can you guarantee a profile in a specific outlet?

No. Editors decide what runs. We agree the outlet list with you, pitch every outlet on it and show you every pitch and reply.

Funding coming up?

Pair executive visibility with the six-week Funding Announcement Sprint.