Earned media programs for venture-backed companies
Ongoing tier-1 coverage, pitched by former Forbes journalists.
Every month, our senior team pitches your story to the business, tech and trade press your buyers and investors read. No paid placements, no junior account staff, and a live tracker of every pitch.
In our clients' words
Unscripted conversations with founders and executives on what changed, and what it took.
What the program includes, every month
One senior team runs your media relations, executive visibility and AI-search presence together, so each story builds on the last.
Story strategy
The angles a reporter would actually write, built from your milestones, data and customers, and refreshed every month.
Tier-1 and trade pitching
Pitches to a named list of business, tech and industry outlets, agreed with you before anything goes out.
Executive visibility
Interviews, bylines, podcasts and commentary that make your CEO a go-to voice in your category.
Reputation and AI search
Coverage that shapes what Google, ChatGPT and Perplexity say when buyers ask about you.
Funding and launch moments
When you raise, launch or hire, we plan the exclusive and the wave that follows. No separate project needed.
Full transparency
A live tracker of every pitch and reply, plus a monthly review of results and next month's plan.
How it works
Coverage compounds: reporters who covered you once are easier to reach the second time.
Week 1
Strategy call and narrative
We test your story, agree the outlet list and build your press kit.
Weeks 2–4
First pitches go out
Exclusives where they fit, then the wider list, all visible in your tracker.
Month 2 onward
Steady, compounding coverage
New angles every month, executive profiles and bylines, and AI-search visibility.
A good fit if you
- Are a venture-backed company, typically Series A to D
- Sell to businesses, investors or enterprise buyers who read the business press
- Want steady coverage, not a single press release
- Have a monthly budget of $15,000 or more for communications
Not a fit if you want
- Guaranteed placements or "pay per article" deals
- Sponsored or paid content presented as news
- A one-off press release blast
- A junior team that you have to manage
We guarantee the work, not the editor.
Editors decide what runs, and anyone who guarantees a Forbes story is selling an ad. What we guarantee: a named outlet list, every outlet pitched, and every result in front of you.
of US venture rounds of $25M+ got no dedicated tier-1 story last quarter. See which ones did, and why, in our Funding Announcement Coverage Index. And one in four newly funded companies is missing when AI is asked who leads their category: see the AI Visibility Index.
Questions founders ask us
Do you guarantee coverage?
No. We guarantee the work: an agreed outlet list, every outlet pitched, and full visibility of every pitch and reply.
Do you buy placements or sponsored posts?
Never. Everything we secure is earned editorial coverage.
How soon will we see results?
First pitches go out within the first month. Most clients see tier-1 coverage within 90 days.
What does it cost?
Programs start at $15,000 a month. On the strategy call we'll recommend a scope based on your goals.
Who will we actually work with?
A senior lead with a newsroom background, from the first call onward.
We just raised. Is there something shorter?
Yes: our 6-week Funding Announcement Sprint turns a round into a tier-1 story.
Book a 30-minute strategy call
Tell us where you are and what's coming up. We'll tell you honestly whether there's a story and where it should run.